Phone order · The White Horseshoes
SO-47938
InvoicedPhoned in by Darren Bradley and keyed once by Becky on Fri 2 Oct at 07:44, during the 9 minute call. For Mon 5 Oct by next-day pallet. Owner Tom Ridley. The White Horseshoes, pub, price band C.
Net, ex VAT
£363.04
£435.65 inc VAT
Margin
32.7%
floor 12% a line
Lines at The White Horseshoes’s own prices
Contract price first, then any promotion, then their band; never under cost plus 12%
| Product | Qty | Price | Source | Margin | Line |
|---|---|---|---|---|---|
2-ply napkin 33cm, Black NAP33-B · 2,000 napkins · Band C | 1 | £29.33 £31.20 | Band C | 33.5% ✓ | £29.33 |
Glasswasher rinse aid 5L GWR · 2 x 5L · Band C | 1 | £24.35 £25.90 | Band C | 33.5% ✓ | £24.35 |
Beer line cleaner 5L BLC · 2 x 5L · Band C | 2 | £23.78 £25.30 | Band C | 33.6% ✓ | £47.56 |
Blue roll, 2-ply centrefeed 150m BR2 · 6 rolls · Band C | 1 | £20.77 £22.10 | Band C | 33.6% ✓ | £20.77 |
Z-fold hand towel, Green 1-ply HTZ-G · 3,600 sheets · Band C | 3 | £23.92 £25.45 | Band C | 33.5% ✓ | £71.76 |
Floor care, Neutral floor cleaner 5L FLR-N · 2 x 5L · Band C | 2 | £16.83 £17.90 | Band C | 33.5% ✓ | £33.66 |
Kentucky mop head 16oz, Red MOP-K-R · 10 heads · Band C | 1 | £28.72 £30.55 | Band C | 35.6% ✓ | £28.72 |
Nitrile gloves, blue, unpowdered, L GLV-NB-L · 10 x 100 gloves · Band C | 2 | £38.78 £41.25 | Band C | 29.1% ✓ | £77.56 |
2-ply napkin 33cm, Red NAP33-R · 2,000 napkins · Band C | 1 | £29.33 £31.20 | Band C | 33.5% ✓ | £29.33 |
Net, ex VAT£363.04
VAT at 20%£72.61
Total£435.65
Margin 32.7% on the order; every line clears the 12% floor.
Checked as it landed
price, stock and credit, before anyone touched it£price
Priced at their rate
9 at Band C. Every line clears the 12% margin floor.
▦stock
Stock kept
Every line was available and kept for this order as it was keyed.
✓credit
Within the limit
Passed when it landed: inside the £9,250 limit.
As it arrived
Keyed once by the order desk during the call; priced and checked as each line is typedIncoming call2 Oct 07:44
Darren Bradley, 01632 960663answered by Becky Hollis
9 minute call. Keyed once while Darren was on the line; each line priced and checked for stock as it was typed.
- 12-ply napkin 33cm, Black
- 1Glasswasher rinse aid 5L
- 2Beer line cleaner 5L
- 1Blue roll, 2-ply centrefeed 150m
- 3Z-fold hand towel, Green 1-ply
- 2Floor care, Neutral floor cleaner 5L
- 1Kentucky mop head 16oz, Red
- 2Nitrile gloves, blue, unpowdered, L
- 12-ply napkin 33cm, Red
How it was keyed
- 1 x 2-ply napkin 33cm, Black1 x NAP33-B
- 1 x Glasswasher rinse aid 5L1 x GWR
- 2 x Beer line cleaner 5L2 x BLC
- 1 x Blue roll, 2-ply centrefeed 150m1 x BR2
- 3 x Z-fold hand towel, Green 1-ply3 x HTZ-G
- 2 x Floor care, Neutral floor cleaner 5L2 x FLR-N
- 1 x Kentucky mop head 16oz, Red1 x MOP-K-R
- 2 x Nitrile gloves, blue, unpowdered, L2 x GLV-NB-L
- 1 x 2-ply napkin 33cm, Red1 x NAP33-R
Keyed once while Darren was on the line; nothing typed twice.
Delivery
PAL
Pallet carrier
Next-day pallet network
DeliveryMon 5 Oct
AddressLincoln LN1
Pallet1 of 1
Signed forD. Bradley at 09:05, photo taken
Collected at 16:30 the working day before; the carrier sends the signature back automatically.
Invoice
Invoicing →INV-34957in Xeronot due yet
Dated5 Oct 2026
Due30 Nov 2026 (30 days end of month)
Total£435.65
Posted to Xero at 18:00 on 5 Oct from the delivered quantities. Nothing re-typed; Xero stays the ledger.
Customer
WHThe White Horseshoes
C-1210 · Pub · Lincoln · since 2024
PricesBand C, 6% off list
Terms30 days end of month
Credit£4,297 of £9,250, £2,395 overdue
Orders byPhone
Short stockswap to the agreed alternative
RepNadia Webb
Timeline
Darren phoned the order in; Becky keyed it once (9 min call)
Becky · 2 Oct 07:44
Priced at The White Horseshoes’s own rates: 9 Band C
Auto · 2 Oct 07:44
Stock checked: every line available and kept for this order
Auto · 2 Oct 07:44
Credit checked: within the £9,250 limit
Auto · 2 Oct 07:44
Booked on a next-day pallet for Mon 5 Oct
Auto · 2 Oct 07:44
Picked by Jade, checked by Dean
Warehouse · 2 Oct 15:20
Collected by the pallet carrier
Carrier · 2 Oct 16:30
Delivered, signed for by D. Bradley. Photo on the driver’s phone
Carrier · 5 Oct 09:05
Invoice INV-34957 posted to Xero from the delivered quantities. Nothing re-typed
Auto · 5 Oct 18:00